Last Updated on April 21, 2025 3:06 pm
NEWLAND, N.C. – Avery County Government is proud to announce the launch of LiveWell Avery, a
new initiative dedicated to connecting residents with essential health and wellness resources. This
program is designed to foster collaboration between local non-profit organizations, healthcare providers,
and government agencies, ultimately building a healthier and more connected community in Avery
County.
The mission of LiveWell Avery is to empower residents, foster awareness, and enhance accessibility to
vital health programs and services. By partnering with local government agencies, nonprofits, and
community organizations, the initiative seeks to increase awareness, provide education, and improve
access to critical health resources. Through these efforts, Avery County aims to cultivate a stronger and
more resilient community.
The need for LiveWell Avery is underscored by findings from the 2021 Avery County Community Health
Assessment, which highlights pressing health concerns in the region. Substance abuse remains a
significant issue, with higher opioid dispensing rates and excessive alcohol use affecting residents. Nearly half of survey respondents reported experiencing the negative impacts of substance use in their lives, demonstrating the pervasive effects of drug-related challenges. Obesity is another critical concern, with nearly a quarter of the county population estimated to be obese, leading to higher rates of chronic illnesses such as diabetes, heart disease, and cancer. Additionally, childhood trauma, food insecurity, and poverty continue to impact the well-being of residents. An estimated 17% of adults and 21% of children in Avery County faced food insecurity in 2021, compounded by limited grocery store access and financial hardship.
LiveWell Avery was shaped through discussions with Avery County’s Drug Crisis Roundtable, a coalition
of local nonprofit organization leaders and county government officials dedicated to addressing Avery
County’s opioid crisis and directing the use of opioid settlement funds. The program is overseen by the
High Country Council of Governments and is being implemented by local communications firm, Bramble
Media.
LiveWell Avery has started the partnership invitation process, with several local organizations and
nonprofits agreeing to participate in collaborative efforts. These partnerships will include resource
sharing, co-hosting events, and helping to spread awareness about available programs. Looking ahead,
LiveWell Avery plans to develop an online dashboard that will serve as a central hub for residents to
easily access health and wellness resources. This platform will provide information on health services,
substance use recovery programs, nutrition opportunities, and more.
About LiveWell Avery:
LiveWell Avery is a community-driven initiative launched by Avery County Government to connect
residents with essential health and wellness resources. The program fosters collaboration among local
organizations, empowering individuals with the knowledge and support needed to lead healthier lives.
Through education, outreach, and partnerships, LiveWell Avery promotes accessibility to programs that
enhance physical, mental, and community well-being. By uniting key stakeholders, the initiative aims to
create a stronger, healthier, and more connected Avery County.
